Custom Design:
Where design meets brand foundations & beautiful online homes
We build brand foundations
A well designed brand is key to gaining customer trust and loyalty. It is the foundation to building a recognizable and professional product based business. With our custom branding and website design services we deep dive into your business goals first to learn more about your brand and what you want to achieve within five to ten years and beyond. Followed by strategy to understand who you want to market to and ending with a brand identity that speaks to your ideal customer.
Our Capabilities:
Strategy
Branding requires strategy. We will work with you to understand your goals that you have for your business, your back story which is the “why” behind your brand and what you value in your business. Through strategy we develop an identity which is the foundation for your design project’s messaging, voice and visual aesthetics. It’s through strategy that we are able to market directly to your people and convert them into loyal clients or customers.
Our Strategy Services Can Include:
• Branded Assessments
• Inspiration Mood Board Curations
• Messaging & Positioning
• Market Research
• Naming
• Copywriting
Brand Identity
Good design leaves a lasting impression and it breeds credibility. Through our pre-strategy sessions we will work with you to build an extensive brand identity. You may be looking to rebrand, launch a new product or need on-brand marketing collateral to propel to the next level in your business. We are here to help you do just that.
Our Brand Identity Service Can Include:
• Logo Development & Design Suite
• Branded Color Palette
• Branded Font Selection
• Stationery Design
• Social Media Design
• Marketing Collateral
Packaging Design
We provide professional packaging design because we want your product to stand out in a saturated market. Whether you are launching a new product or just want to refresh your current labeling and packaging design we are here to make your idea happen.
Our Packaging & Design Service Can Include:
• Labeling Concept & Design
• Container Packaging Design
• Mailer Box Design
• Inbox Marketing Materials Design
• Much More
Website Design
A website is your online home. It’s open 24 hours a day and sells your service or product while you are sleeping. We create beautiful but strategic websites that are clean, mobile responsive, functional and results driven all while telling your brand's story. The platforms we use are Squarespace, Shopify and Wordpress.
Our Website Service Include:
• 1 Website Creative Brief
• 2 Website Strategy Sessions
• Custom Site Development
• Curated Stock Photography (images not included)
• Basic SEO Set-Up
• Site Map
• 3 Revisions
• Add On Services Available
Styled | Brand Photography
We believe great photography promotes your brand even more. Our brand photographer will work with you to create a professional styled photoshoot for your products. The images can be used for your online shop, look book, blog or use throughout your brand, social media, website and marketing campaigns.
Our Styled | Brand Photography Service Includes:
• Catalog Product Photos On White Background
• Styled Photography
• Flat Lay Photography
• Lifestyle Photography
Social Media Marketing
Social media is all the rave right now and if you’re not on there you are missing out. However, social media can be quite frustrating and confusing when trying to grow your brand. We can help you by grow your followers on Instagram or Facebook organically + give you all the tips and secrets to keep your social accounts in the eyes of your dream client. We help brands save time time by creating on-brand social media content + managing the day-to-day aspects of your social media while you run your business.
Our Social Media Marketing Service Includes:
• 1:1 Strategy Call
• Done for you posts
• Social Media Graphics
• Video Courses
• Live Trainings
Our Custom Design Services
Start at $2500
Contact us today to create your custom branding package
Frequently Asked Questions
+ DO YOU WORK WITH START-UP BUSINESSES?
No, we do not currently work with start-up businesses. We prefer clients to have been in business for at least 2 years.
+ DO YOU HAVE A WAITLIST?
Yes, we are usually booked three months in advance however send us a message to make sure.
+ HOW DO I KNOW I’M READY TO WORK WITH YOU?
Great question! If you feel your brand holds you back or you know you need to hire out help for branding and your website no longer fits your ideal client we would say you're pretty ready. Also, if you have a well defined budget for professional design work.
+ HOW LONG WILL MY PROJECT TAKE?
Turn times can vary meaning it can increase or decrease depending on the project we're currently working on and how fast the client responds. Discussion on a deadline date is discussed during the client proposal process.
+ DO YOU HOST THE WEBSITES DESIGNED?
No, the client is responsible for purchasing the desired domain name and hosting fees through Squarespace, Wordpress or Shopify. Domains and Hosting fees are required upfront to begin website development. The client can choose through the domain and hosting registrar payment plans to pay every month or yearly. With that said, Red Velvet Ink is not responsible for server downtime, software issues or any other compatibility issue that may arise after the launch of the site. After the launch of the site, all additional work will be quoted and billed at the hourly rate for additional web development and design. Client must make Red Velvet Ink an authorized web editor to access their site.
+ HOW DO I GET STARTED?
To get started please contact us by filling out the form provided on our contact page. We'll set up a phone call to chat details with you, if you decide to move forward we'll put together a formal proposal and then a formal contract for you to sign digitally as well as an invoice {or if paying by cash or check, a receipt will be given} for design project(s) scheduled. If your project is scheduled for a 2 - 3 months out then a 30% deposit of the total cost will be required to hold your spot in the queue.
+ ARE YOUR INITIAL DEPOSIS REFUNDABLE?
No, the initial deposit of 30% and 50% of the design fee will not be refunded. Once the initial deposit is made, you have secured your spot queue. I book design projects ahead of time and proper scheduling is the key to making sure all clients get the required amount of time their project deserves. Sometimes, potential clients are turned away due to the time reserved for your project. Therefore, if you back out an empty spot may be left that could have been given to/reserved for another client. The non-refundable deposit is a way of securing payment and making sure our clients are serious about moving forward with their project.
+ DO YOU HAVE OFFICE HOURS?
Yes, hours are Monday through Thursday 10am to 5pm central standard time. Friday's 10am to 3pm. Emails are accepted anytime, the client will get a response from Red Velvet Ink within 24 to 72 hours during business hours.
+ DO YOU OFFER ONGOING SUPPORT?
Yes, of course! When you're ready to level up, you need ongoing help and support to keep up with your business. When we're working together you receive access to our Client Portal, where you can choose and purchase a monthly subscription plan depending on your needs.
OUR CLIENTS HAVE PARTNERED WITH OR BEEN FEATURED IN:
“Your brand is the most important investment you can make in your business”
— Steve Forbes